MARTIN CEO-2 CEO's Choice 1998 Limited Edition Guitar (# 29), RARE Mint

C. F. Martin is proud to announce a collaboration with Steinway® Pianos in the supply of specially matched and laminated Macassar "striped" ebony veneers for this year's striking CEO-2 "CEO's Choice" Limited Edition. Martin CEO Chris Martin has once again selected all of the specifications and appointments for this second series of "CEO's Choice" limited edition guitars.

Specially selected Macassar ebony veneer has been utilized for the back and sides of the CEO-2. This dramatically figured wood is very beautiful, producing an equally resonant tone. The CEO-2 also features an abalone pearl rosette, fine pattern herringbone top trim, scalloped bracing, ebony fingerboard and bridge both inlaid with hollow "hexagon outline" inlays, gold enclosed tuners with ebony buttons, N-20 style black bindings with black white side inlay, tortoise color pickguard, C. F. Martin IV's signature in pearl above the last fret, an interior label signed by C. F. Martin IV, and a vintage "Tweed" hardshell case.

With the CEO's Choice Project, Chris's intent is to create instruments that will deliver great tone, tasteful but elegant ornamentation, and perhaps most importantly, excellent value to the customer.

 

Top Back&Side Neck Fingerboard Bridge Scale Neck Width at Nut
Sitka Spruce Macassar Ebony Mahogany Macassar Ebony/
Hexagon Outline
Ebony 25.4"(645.2mm) 1 11/16""(42.9mm)

[D Dreadnought Body Size]
 

Body Langth Body Width Body Depth
20"(508mm) 15 5/8"(396.9mm) 4 7/8"(123.8mm)

THE DREADNOUGHT STORY

 
  Approaching 2000 & Beyond
 
Now, as the company appraches the next century, after nearly 70 years of constant production, the Martin Dreadnought guitar is available in the standard production models, in an assortment of vintage inspired re-creations, in the newly patented, economically priced "1 Series" and "16 Series" models, in the occasional "Limited Edition," or even as a customized "dream guitar."

The Limited Edition Dreadnoughts have taken a variety of forms. Martin has released historically accurate reproductions of mid-'30s D-28s - complete with "high X-braces," Brazilian rosewood, V-shaped neck, tortoiseshell-colored pickguard, "ivoroid" binding, and all the other features found on a normal HD-28. The company also has experimented with materials new to them, like maple, as in the Limited Edition D-62.

Other one-time offerings have included a relatively inexpensive koa Dreadnought, followed soon after by a string of the fanciest Martin Dreadnoughts ever seen. The 1987 D-45LE with a price tag of $7,500 was designed by C. F. Martin IV, current Chairman and CEO of the company. This model set the stage for future D-45 Deluxe models, including two C. F. Martin, Sr., Commemorative 1996 editions which featured pearl borders nearly everywhere, specially selected rosewood, period inlays, and gold tuning machines. In 1994, Martin issued a re-creation of Gene Autry's famous 12-fret D-45 which bore a retail price of $23,000. A 1996 collaboration with "MTV Unplugged" yielded a highly unusual Dreandought that mixed both rosewood and mahogany tonewoods with MTV conceived inlay patterns.

One drawback of some Limited Edition instruments is that at times they are available on such a limited basis that potential customers aren't even aware of their existence until it's too late.

At the same time, a customer has the ultimate freedom of designing hir or her own "limited edition" guitar. Martin's customized Dreadnoughts are not really a new option - in 1934, singer Tex Fletcher special-ordered the first D-42 ever made; a left-handed instrument. But since 1983, Martin has solicited custom work on a regular basis.

With all these options, and the quickly changing Martin offerings, this is an exciting and occasionally confusing time for Martin fans. But like quality automobiles and fine pianos, Martin Dreadnoughts, new and old, continue to command considerable respect, and likely will for many years to come.